First blogging. Now podcasting. It’s an exciting time for University News as we venture into “new media” territory for news and information dissemination. (That’s especially true for people like me—when I began in radio, I wrote newscasts using a typewriter, edited audiotape with a razor blade, and cued up vinyl records on a turntable.) In my first blog post back in March, I explained
This is my first official post as the University News 'behind the scenes web tech something something' blogger. Every week I'll be supplying our readers with either a behind-the-scenes look at my problems as a web developer here (and how I solve them), an interesting PR-related resource or both. :) Moving on to the post, I focus on the budding technology department of
They’ve got me—I’ve been recruited to enter the Blogosphere. Trust me, I’m one of the most non-technical people I know—I can definitely survive sans computer, Blackberry, PDA and cell phone. (And, I only pretend that I know what a Blackberry is.) But, I’m up for anything, so here I go… As managing editor of News & Events, I’ve been asked to help offer
If you look past the gritty facade of prblogger.com, you'll find a swelling archive of PR and marketing tips from one Stephen Davies. His latest post describes a PR site that uses "non-hierarchical, democratic editorial control." Like the immensly popular digg.com, New PR is host to user submitted, democratically featured links (the difference in this case being that New PR focuses solely on
You remember that game, right? The one your older siblings thought was so much fun. They’d toss a ball back and forth while you scurried between them. You were never quite sure which side to lean toward in hopes of snatching it. But this much was certain—if you stayed in the middle, you’d never get that darn ball. So you picked a side,
We spend most of our time toiling behind the scenes so that others can capture the glory. We accept that. It's the nature of public relations. That said, the Public Relations Society of America offers us an opportunity each year to bask in the spotlight. The Rochester chapter of PRSA held its ceremony for the 2006 PRism Awards on June 8, and RIT
While making my usual rounds through Mike Rundle (and company)'s 9rules Network, this article from Mark Friesen's Newsdesigner.com caught my eye. In it, he rounds up all the usual mainstream news sources, and groups papers by the angle they took on the recent coverage of the events involving Al-Zarqawi. I've been checking Newsdesigner.com at least a few times a week for some time
Introducing a new regular feature on The Tiger Beat Blog: Inside the Pages of News & Events In coming weeks, News & Events Managing Editor Vienna Carvalho-McGrain will begin taking you behind the scenes of University News and offering an insider’s look at some of what goes on behind the walls of Building 86 (our campus home). For example, she’ll share insight behind
Last Friday RIT's Government and Community Relations division celebrated another year having successfully navigated the currents of public relations. We rode aboard Corn Hill Navigation's antique watercraft, the Mary Jemison. Departing from the newly constructed Corn Hill Landing, we were transported down the Genessee River to where it meets the Erie Canal, and back again. Pleasant weather, a relaxing boat ride, and some
Things are quiet now. I always find it—commencement, that is—somewhat of a mixed blessing. The buildup to the end of each school year is always so frantic. You can’t help but look forward to a break in the action. But I miss the students and the energy and the chemistry they bring to our campus community. And I particularly miss those students—now graduates—with